About the Product

Week 1 DQ 1

How can you protect the rights of confidentiality within a research project? Under what conditions might people answer questions differently if they are promised confidentiality?

Week 1 DQ 2

You company is interested in evaluating customer satisfaction with a new handheld computer product. What are the general research methods that you should consider in developing this research? How would you ensure the ethical integrity of this research?

Week 1 Summary

Discuss three new terms you learned this week in the discussion or reading assignments.

Provide critical analysis as to why you think these concepts are valuable in the workplace setting.

Outline how you or your management can apply them in your current work environment to gain invaluable information on a process, product, service or workflow.